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My reflections on building a consumer curiosity practice
At the end of 2023, I was set a professional development challenge – to become more curious around the research industry, our clients’...
Entering the world of customer-centricity
Fresh out of university I knew I wanted a job that allowed me to exercise my creativity, curiosity and drive to help people. The Customer...
Bonding at Christmas (not Uncle Dave’s Sean Connery impression…)
Christmas is a moment that can often feel curated for us by the media and retailers – it can set a tone of unrealistic pressure and...
The power of podcasts: making your insights famous
Podcasting is a hot topic at The Customer Closeness Company. We’re avid listeners of podcasts on topics ranging from fitness to business...
A truly Glossier experience!
As a full-time working mum of teen and tween daughters, shopping for the girls has moved nearly entirely online – both to save time and...
A year's worth of customer-centricity
It’s almost been a year since I joined The Customer Closeness Company (TCCC) fresh out of university, and I can’t believe how quickly the...