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Inclusion for deeper insight: reaching the right people and treating them well in research
At The Customer Closeness Company we believe that all voices matter, and that the best decisions are made when an organisation consults...
Vulnerable Customers: top tips for the best insights
In our final blog spotlighting our work with vulnerable customers, we bring you three top tips to maximise the experience of participants...
Finding vulnerable customers: an insight into how we do it
In our blog series spotlighting our work with vulnerable customers, we’ve focussed on just why it is so important to be having these...
The impact of stress on decision making
Understanding the lifestyles, challenges and needs of ‘vulnerable customers’ is an area in which we are increasingly being asked to help...
Bring on the benefits of Consumer Duty
With the FCA’s Consumer Duty regulations coming into effect on 31st July, we’ve spent quite a lot of time recently exploring how our...
Talking about vulnerability: the impact of language on customer experience
Understanding the lifestyles, challenges and needs of ‘vulnerable customers’ is an area in which we are increasingly being asked to help...