October 18, 2019

I’ve irregularly given blood for the past 15 years – if I’m honest, mostly when it was convenient for me. Last year I started donating again after a long hiatus and it struck me how friendly the nurses were, how clearly the process was explained and how appreciated they made me.

After donating, I discovered the NHS blood donation service lets donors know their impa...

April 23, 2019

The number one word that customers use when we ask them to describe their lives? BUSY

We work long hours, we commute long distances and we divide our free time between family & friends. Busy lives mean the allure and speed and convenience of online shopping and subscription boxes continues to rise, so even though we’re spending long hours away from home we’re havin...

April 1, 2019

While living abroad I began to feel homesick. A friend suggested a solution might be playing an online video game. That was when I discovered the world of MMORPGs (Massively multiplayer online role-playing games) and a whole new network of friends. The game I played was created by ArenaNet and was specifically designed to encourage collaboration rather than compet...

September 10, 2018

With schools resuming their timetables and workplaces returning to full capacity I doubt I’m alone in spending this Monday morning reflecting on the summer we just had. My rose-tinted flashbacks remember the adventures that were had and the memories that were made, while completely denying the existence of uncomfortable sweaty nights and mosquito bites.

This summer...

July 9, 2018

At the The Customer Closeness Company we are intrigued by new and exciting technologies especially when they champion customer needs so we thought we’d write a blog series on how different companies are using technology to be more Customer-Centric. Here’s the first. Hope you enjoy it!

In our conversations with consumers, we constantly hear not only a growing demand...

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The Customer Closeness Company

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Nicola Craig


+44 7703 502596

Charlotte Vicary


+44 7914 669265

Anna Eggleton


+44 7500 703368